The Elements of Eloquence

Synopsis

FROM THE AUTHOR OF THE SUNDAY TIMES NUMBER ONE BESTSELLER THE ETYMOLOGICON.

'An informative but highly entertaining journey through the figures of rhetoric ... Mark Forsyth wears his considerable knowledge lightly. He also writes beautifully.' David Marsh, Guardian.

Mark Forsyth presents the secret of writing unforgettable phrases, uncovering the techniques that have made immortal such lines as 'To be or not to be' and 'Bond. James Bond.'

In his inimitably entertaining and witty style, he takes apart famous quotations and shows how you too can write like Shakespeare, Oscar Wilde or John Lennon.

Crammed with tricks to make the most humdrum sentiments seem poetic or wise, The Elements of Eloquence reveals how writers through the ages have turned humble words into literary gold - and how you can do the same.

Summary

Chapter 1: Invention

* Definition: Discovering the arguments and ideas to support your speech.
Real example: For a speech on climate change, you could use research to find data on rising sea levels, extreme weather events, and the impact on vulnerable populations.

Chapter 2: Disposition

* Definition: Organizing the arguments and ideas in a logical and persuasive order.
Real example: A speech on the importance of education could start with a hook, then present statistics on educational attainment, discuss the benefits of higher education, and conclude with a call to action.

Chapter 3: Elocution

* Definition: Delivering the speech with clarity, emphasis, and expression.
Real example: Using varying vocal pitch, gestures, and eye contact to engage the audience and emphasize key points.

Chapter 4: Memory

* Definition: Preparing the speech so that you can deliver it effectively without relying solely on notes.
Real example: Practicing delivering the speech aloud, rehearsing transitions, and memorizing key phrases.

Chapter 5: Imitation

* Definition: Studying the speeches of great orators to learn from their techniques.
Real example: Studying speeches by Martin Luther King Jr. or Barack Obama to understand how they used language, structure, and delivery to persuade their audiences.

Chapter 6: Exercise

* Definition: Regularly practicing speaking to improve your skills.
Real example: Joining a speech club, giving impromptu speeches, or volunteering to present at meetings.

Chapter 7: Pronunciation

* Definition: Correct pronunciation of words and sounds.
Real example: Working with a speech therapist or using online pronunciation tools to ensure your speech is clear and intelligible.

Chapter 8: Gesture

* Definition: Using appropriate gestures to enhance the effectiveness of your speech.
Real example: Gesturing towards the audience to engage them, using hand movements to emphasize points, or moving around the stage to create a dynamic presentation.

Chapter 9: Voice

* Definition: Controlling your voice to convey emotion, volume, and clarity.
Real example: Adjusting your vocal pitch to create emphasis, using pauses to build suspense, or speaking louder or softer to adjust to the size of the audience.

Chapter 10: Grace

* Definition: Poise, confidence, and a positive demeanor on the stage.
Real example: Maintaining eye contact with the audience, standing or sitting up straight, and using a confident and engaging voice tone.