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A brand new EAP course from Oxford offering an integrated approach to teaching English for Academic Purposes and authentic texts from Oxford textbooks.
Chapter 1: Presenting and Negotiating
* Summary: This chapter introduces strategies for presenting ideas and negotiating effectively. It covers topics such as structuring presentations, using supporting evidence, handling objections, and reaching consensus.
* Real Example: A job applicant prepares for a presentation to a potential employer, gathering data and practicing their delivery to convey their skills and experience persuasively.
Chapter 2: Managing Projects
* Summary: This chapter discusses the key aspects of project management, including planning, setting goals, assigning tasks, monitoring progress, and evaluating outcomes.
* Real Example: A team of researchers plans and executes a scientific project, managing timelines, resources, and communication to ensure a successful outcome.
Chapter 3: Effective Communication in English
* Summary: This chapter emphasizes the importance of clear and effective communication in English. It covers topics such as active listening, paraphrasing, and using appropriate language for different contexts.
* Real Example: A business traveler interacts with colleagues and clients from various cultural backgrounds, adapting their communication style to build rapport and foster understanding.
Chapter 4: Cultural Perspectives on Business
* Summary: This chapter explores the influence of cultural differences on business practices and interactions. It discusses cultural norms, values, and communication styles, emphasizing the importance of cultural awareness in international business settings.
* Real Example: A global company hires a cultural consultant to help them understand and adapt to the cultural diversity of their international operations, promoting cross-cultural collaboration and minimizing misunderstandings.
Chapter 5: Working with Data
* Summary: This chapter focuses on the presentation and analysis of data. It covers topics such as creating graphs and charts, interpreting data, drawing conclusions, and communicating findings effectively.
* Real Example: A data analyst presents a report to senior management, using data visualizations and statistical analysis to support their recommendations for improving company performance.
Chapter 6: Managing People and Organizations
* Summary: This chapter explores the principles of effective people and organizational management. It covers topics such as leadership styles, motivation theories, employee development, and organizational culture.
* Real Example: A manager implements a new employee development program to enhance employee skills and empower them to take on greater responsibilities, resulting in increased productivity and job satisfaction.
Chapter 7: Researching and Writing
* Summary: This chapter provides guidance on the research and writing process. It covers topics such as finding credible sources, evaluating information, organizing ideas, and writing clearly and concisely.
* Real Example: A university student conducts research for a term paper, using library resources, academic databases, and peer-reviewed articles to gather credible information and support their arguments.
Chapter 8: Social Networking in English
* Summary: This chapter highlights the importance of social networking in business and academic contexts. It covers topics such as creating professional profiles, engaging with others, promoting content, and building an online reputation.
* Real Example: A job seeker uses social media platforms like LinkedIn and Twitter to connect with professionals in their field, share their expertise, and explore job opportunities.
